“Recently, the popularity of ordinary stretch satin chiffon has dropped, and the price of gray fabric has also begun to fall from the original 5 yuan/meter to more than 4 yuan/meter. rice.” said a textile boss in Shengze area.
The market has turned sluggish and thousands of fabrics have become depressed. As an elastic satin that simulates silk It is natural for chiffon to face a decrease in popularity in the off-season, but fortunately the market is not very “heartless”. Ordinary stretch satin chiffon is going downhill, but the other two models with more special specifications are quietly rising…
Imitation silk is also hot-selling, but don’t kill it with a stick
Although the popularity of imitation silk this year is OK It is said to be negligible. Many once-hot-selling varieties have been sold at low prices this year and no one wants them. A few days ago, a textile boss and an editor said: “Recently, no one wants 75D high-twist chiffon at 2.1 yuan/meter. The raw materials Including the cost of double twisting, it costs 2.2 yuan/meter. This price is a huge loss.”
It is true that the popularity of artificial silk is no longer comparable to that of previous years, but this does not prevent it from still having hot-selling varieties.
“Stretch satin chiffon has been selling very well. Compared with other imitation silk fabrics, we have always had orders in our factory, but recently The heat has started to subside a bit. But don’t worry, the ordinary ones are not very good, but the stretch satin chiffon and large jacquard stretch satin chiffon that change the weft to 50D black silk DTY+20 spandex are selling very well recently. , we have also received a lot of orders. The factory in Jiaxing has 40 or 50 looms for production. Generally speaking, these two fabrics are the best-selling among the artificial silk products recently.”
Black silk satin chiffon and large jacquard satin chiffon are both spring and summer fabrics, and both are regular varieties in the market. Although the time is coming to June and the hot-selling period of spring and summer fabrics has passed, the appearance of these two fabrics once again shows that spring and summer fabrics are not completely lonely, and the imitation silk boss still has orders to weave.
“Now we are not afraid that the market will not sell well, but we are mainly afraid that we will not be able to place orders.” This may be the voice of most textile bosses.
What we lack is not hot sales, but orders!
The hot-selling products have not stopped since the beginning of the year. Although artificial silk is not very popular in the first quarter, the sales of some varieties are still good. , many products have reached the point of queuing up to get the goods, and the same is true for the stretch fabrics that have always been hot-selling. Although not the same variety continues to sell well, they have always maintained hot-selling products.
Obviously the dilemma faced by textile bosses now is that although there are hot sales, But I can’t receive many orders. The textile market is already very saturated, but the demand is decreasing year by year. There are thousands of textile enterprises in Jiangsu and Zhejiang. Some people eat meat, some drink soup, and some have nothing, especially now. Under the circumstances, the foreign epidemic has not been controlled, and the foreign trade market is difficult to return to the right track. This directly leads to a significant reduction in demand in the foreign trade market. Although hot sales often exist in the market, it is impossible to satisfy all textile companies under the premise of reduced demand.
In the current market environment, many textile bosses are at their wits’ end. If demand is to be fully restored, the old stubbornness of the epidemic must be completely eliminated. Some time ago, there was Textile bosses don’t know what types of gray fabrics to produce, and even produce recently popular varieties at a loss. So even if there are hot-selling varieties, it may not be a good thing under such circumstances. Although production at a loss has become commonplace, But this is not a sustainable approach.
In general, what the market lacks now is not hot sales, what is really lacking is customers, customers’ Finding is really not easy. How to solve the problem of fewer customers still requires textile bosses to constantly innovate and optimize their products. As long as they are good, no matter how bad the market is, customers will naturally come to them.
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