The first week of Jinsan has passed. How much cloth have you sold?
“The 150 matt elastomer is selling very well. The daily output of nearly 40,000 meters is not enough. Customers are rushing to get it.” A textile boss said.
Obviously, this textile boss has indeed ushered in the peak season in terms of sales, but in the current textile market, there must be something fishy about this hot-selling model.
The market price is 2.2 yuan/meter, and he sells it for 2.1 yuan/meter.
The facts are indeed as the editor thought. The textile boss has an advantage in price. It is understood that the factory has its own texturing machine. When calculating the cost, the cost of the texturing machine and the loom are calculated together. The cost will be lower than calculated separately. The original market price of 2.2-2.3 yuan/meter can now be obtained at 2.1 yuan/meter. How can a sales method below the market price be unpopular?
It can be seen from this case that the current low-price behavior in the market is still very serious. Perhaps what is different from last year’s low prices is that although the prices are low now, at least they will not lose money. First of all, the liberalization of policies this year has increased people’s demand for clothing. Domestic demand has greatly increased compared to last year. Secondly, the opening of foreign markets has intensified the placement of foreign trade market orders. Although it has not completely returned to the level of previous years, it has improved a lot compared to last year. Finally, financial The effect of the three peak seasons will also drive a wave of fabric sales. It may not be a real demand, but the placement of orders is certain.
The cost side is no longer the key to price increases
According to the current market situation, whether the price of gray fabrics can rise mainly depends on two aspects. On the one hand, demand, but the current demand has not fully recovered, so it is still very difficult to increase prices. On the other hand, inventory, according to Silkdu.com It can be seen from the monitored inventory days of sample companies that the current inventory of local weaving manufacturers is about 35 days. Compared with previous years, textile bosses have been very cautious in stocking up this year. If there is too much inventory, it will be very difficult to increase prices. But now Judging from the inventory level, assuming that demand recovers one day, inventory will not become a stumbling block to the rise of fabrics.
Judging from the current market situation, it is difficult for the increase or decrease in cost to cause changes in fabric prices. Polyester prices cannot affect fabric prices to a great extent, because rising costs are the responsibility of textile bosses, and buyers will not buy it. Therefore, inventory and demand are the main reasons for the increase in fabric prices.
Jin Sancai has just started. Regardless of the current order placement, price is still the winner. Once the demand increases in the future, the price will not be decided by the weaving manufacturer.
Is there any hope for Jin San? Stay tuned
Many textile bosses said that the situation in Jinsan this year was very average, not even as good as the year before, but was it really that bad?
The fact is that the textile boss who complained that the market was poor had all the looms in the factory running at full speed, and the gray fabrics he produced were simply not enough to sell. The other textile boss who complained that the market was poor also kept calling and taking orders every day. The market was quite polarized. Seriously, maybe the difference that the textile boss said was that the profit was not enough and he couldn’t make much money.
It’s not that they can’t receive orders. There are also many companies that produce and sell out every day. Jinsan must be like Jinsan. Although the profit is not much, there are still orders. Most of them are small profits but quick turnover. No matter how bad everyone is, It’s impossible to go shirtless, so there will be a wave of orders placed in the future. As for the profits, we can only leave it to fate, but at least we won’t lose money.
Although polarization is serious, it is not advisable to rely on price to win.
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