When faced with difficulties and setbacks, Shengze people “dare”!
On the tenth day of the Lunar New Year, the China Oriental Silk Market opened amidst the sound of firecrackers. As a major foreign trade import and export company, Jiang Nan, general manager of Jiangsu Lomain Rolland Group Outdoor New Materials Co., Ltd., once again “dared” to go to the United States to “grab orders”. He seized orders, expanded sales, and was busy with production with full enthusiasm, and made a good start in the New Year. “.
Maybe it’s a coincidence. In the past two days, salesmen stationed in South America from Suzhou Yabo Textile Co., Ltd., another foreign trade enterprise in Shengze, have also been “going overseas” one after another, once again stimulating the vitality of corporate officers to start a business and dare to venture into something.
The reporter learned that in recent years, Shengze foreign trade companies, including Romain Rolland Outdoor and Yabo Textile, have struggled against the current with the courage to do things and dare to venture, and have achieved better results in the current epidemic situation. breakout. These foreign trade companies are not only a reflection of the vitality of Shengze’s private economy, but also an important support for stabilizing Shengze’s foreign trade economy against the trend.
On January 31, the latest news from the China Oriental Silk Market Management Office showed that from January to December 2022, Shengze’s total foreign trade import and export volume was US$2.71 billion, a year-on-year increase of 18.8%, and exports were US$2.4 billion. A year-on-year increase of 20.04%, imports were US$310 million, a year-on-year increase of 10.04%. At a time when the region’s foreign trade is running smoothly, the growth rate of Shengze’s foreign trade is continuing to rise against the trend.
So, how did Shengze, which is striving to build a “world-class high-end silk textile industry innovation cluster”, resolve the crisis under the pressure of the epidemic?
“The foreign trade situation is strongly on the rise, thanks to our close adherence to the two keys of ‘integration’ and ‘high quality’, focusing on new development concepts, and working with enterprises to firmly establish the textile industry, so that we can brave the wind and waves and dare to Moving forward.” The relevant person in charge of the China Oriental Silk Market Management Office and the Trade Promotion Bureau said in an interview with reporters that in recent years, Shengze Town has seized the opportunities for Yangtze River Delta integration, municipal integration, and urban-rural integration, and has closely focused on The “three major organic updates” of market, industry, and urban and rural areas will increase the integration of industry and trade and domestic and foreign trade, comprehensively promote spatial reconstruction, resource reorganization, and quality reshaping, and accelerate the high-quality development of Shengze’s textile industry.
When it comes to the positive and substantial growth of foreign trade, the person in charge believes that “it is inevitable but also accidental.” He said that at the “First New Year Meeting” held in Wujiang on January 29, the whole region proposed Stepping into a new journey with the spirit of “Four Dares”, Shengze may have been achieving the past with “dare”. Through the unremitting efforts of all foreign trade enterprises, Shengze has achieved extremely difficult results. At present, there are more than 900 companies with import and export performance in the town, among which a large number of high-quality foreign trade forces have been formed, such as Liangjin (Yabo), Jingyi, Rongji, and Sooyang.
The reporter found during the interview that during the three years when the epidemic situation was “tight”, Shengze’s foreign trade situation has maintained strong resilience. Through the word “dare”, it has continued to survive in the sluggish market environment. Achieving effective growth, especially in last year’s list, it was “eye-catching”. The reasons are mainly reflected in the following four aspects:
——Complete industrial chain support. At present, Shengze Town has formed a complete textile industry chain with silk as the source, “from a drop of oil to a piece of cloth” and “from a thread to a brand”. Relying on industrial advantages, fashion empowerment, green development and other superimposed factors, Let the vast number of foreign trade enterprises dare to do something, dare to venture into, break the hard bones and open up new situations. Behind this, it all reflects the courage of Shengze entrepreneurs to “go global”, adding luster to the beautiful report card.
——High-quality business environment “soil”. A good business environment is an important foundation for promoting high-quality industrial development. Especially during the epidemic, in addition to supporting companies to accelerate the resumption of work and production, the government has introduced a number of anti-epidemic policies to support foreign trade companies, sorted out a “white list” of more than 90 major foreign trade exporters, and ensured smooth foreign trade logistics through “Suhuotong”. , and more importantly, Shengze entrepreneurs have the courage to be “lonely warriors” and dare to develop and move forward. Take Xiangbu Textile as an example. It was precisely because of its recognition of Shengze’s industry, market and high-quality business environment that during the three-year epidemic, the company collectively relocated its product design and development and order operation development centers from Beijing and Xiongan to Shengze. Ze.
——The superposition effect of policies. In recent years, Shengze Town has focused on giving full play to the leading role of the China Oriental Silk Market international trade cluster, while integrating the China Oriental Silk Market industry chain resources, increasing policy support, strengthening foreign trade enterprise investment, improving foreign trade service awareness, and keeping a close eye on the United States, In the European market, we will explore emerging markets along the “One Belt and One Road” and empower foreign trade development through measures such as policy support, enterprise incentives, training and incubation, cross-border e-commerce cultivation, “going overseas” to participate in exhibitions and “grabbing orders”, and expanding the foreign trade “circle of friends”. The results are obvious.
——Active corporate entities. Vibrant foreign trade enterprises are the driving force behind the rise of foreign trade against the trend. Faced with complex external environments such as “shipping tightness” and “supply and demand imbalance”, foreign trade companies have overcome many difficulties and struggled to swim against the current with courage and courage. Take Lomain Rolland Outdoor as an example. In 2022, the company will use its “three magic weapons” of “strong motivation”, “strong R&D” and “strong communication” to go abroad twice a year and visit 6 countries and regions. customers, achieving full-year net sales growth of 30% year-on-year. Similarly, on the basis of the impressive performance achieved by Yabo Textile in foreign trade last year, it hasAfter planning to independently update, optimize existing resources, and create a new pattern of integrated development of industry and trade.
We can see that behind this impressive achievement is the determination and courage of Shengze entrepreneurs to take on their responsibilities. Since the outbreak of the epidemic three years ago, corporate entities have actively participated in epidemic prevention and control, “secured” production, and then actively “go overseas” to grab orders after fully resuming work and production… A series of operations that have changed with the times have made today’s business “Transcript”.
“Foreign trade development is an indispensable force in Shengze’s industrial upgrading. It must boost enterprise development confidence and stabilize foreign trade growth expectations.” The person in charge said that in the next step, Shengze Town We will further increase support for foreign trade enterprises; vigorously promote the development of the B2B cross-border e-commerce industry and cultivate more high-quality foreign trade enterprise groups; increase the overseas layout of the industry, encourage leading enterprises to expand the scope of participation in exhibitions, and establish overseas warehouses , increase online sales and online exhibitions to expand the market and enable foreign trade companies to cope with competition in the post-epidemic era at a higher level.
New era, new opportunities. Today, Shengze is riding the wave of industrial iteration and ushering in a new pattern of high-quality development. At the same time, the city is being rebuilt through organic renewal and driven by the overlay of “industry + high-speed rail”. Entrepreneurs are taking steps towards spring with the spirit of “Four Dares”.
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